Exploring the Color #9698C9

#9698C9 sits at 238° on the color wheel, placing it in the blue family of the cool half of the spectrum. With 32% saturation and 69% lightness, it reads as a softly muted, light tone — a balanced mid-energy presence that sits comfortably alongside other UI tones. Its RGB mix of 150, 152, 201 produces a 7.63:1 contrast ratio against black, which clears WCAG AAA for body text in that pairing.

In RGB space #9698C9 is a clear variant of CSS silver — about 59 units away from #C0C0C0. Designers reach for blue hues at this saturation when the brief calls for a conversational, mid-energy register, and at this lightness when they want a present, comfortable mid-canvas voice. On screen the cool cast tends to pair best with warm neutrals in the 25°-45° range to add life.

Darkening Shades

Lightening Shades