Exploring the Color #9390B4

#9390B4 sits at 245° on the color wheel, placing it in the blue family of the cool half of the spectrum. With 19% saturation and 64% lightness, it reads as a heavily muted, light tone — a balanced mid-energy presence that sits comfortably alongside other UI tones. Its RGB mix of 147, 144, 180 produces a 6.89:1 contrast ratio against black, which clears WCAG AA for body text in that pairing.

In RGB space #9390B4 is a clear variant of CSS rosy brown — about 55 units away from #BC8F8F. Designers reach for blue hues at this saturation when the brief calls for restraint and atmosphere, and at this lightness when they want a present, comfortable mid-canvas voice. On screen the cool cast tends to pair best with warm neutrals in the 25°-45° range to add life.

Darkening Shades

Lightening Shades