Exploring the Color #7396F7

#7396F7 sits at 224° on the color wheel, placing it in the azure family of the cool half of the spectrum. With 89% saturation and 71% lightness, it reads as a fully saturated, light tone — a balanced mid-energy presence that sits comfortably alongside other UI tones. Its RGB mix of 115, 150, 247 produces a 7.43:1 contrast ratio against black, which clears WCAG AAA for body text in that pairing.

In RGB space #7396F7 is a distant relative of CSS sky blue — about 61 units away from #87CEEB. Designers reach for azure hues at this saturation when the brief calls for bold, immediate signal, and at this lightness when they want lift, air, and gentle emphasis. On screen the cool cast tends to pair best with warm neutrals in the 25°-45° range to add life.

Darkening Shades

Lightening Shades