Exploring the Color #672894

#672894 sits at 275° on the color wheel, placing it in the violet family of the cool half of the spectrum. With 57% saturation and 37% lightness, it reads as a moderately saturated, shadowed tone — a balanced mid-energy presence that sits comfortably alongside other UI tones. Its RGB mix of 103, 40, 148 produces a 9.10:1 contrast ratio against white, which clears WCAG AAA for body text in that pairing.

In RGB space #672894 is a clear variant of CSS purple — about 51 units away from #800080. Designers reach for violet hues at this saturation when the brief calls for a conversational, mid-energy register, and at this lightness when they want a present, comfortable mid-canvas voice. On screen the cool cast tends to pair best with warm neutrals in the 25°-45° range to add life.

Darkening Shades

Lightening Shades